Enterprises have been using mobile apps in order to engage and interact with their consumers and empower employees. In case of the web, analytics platforms are widely utilized to track the application usage etc, whereas in case of mobile apps the usage is abysmally low. The downside of this is that it makes it difficult for mobile app developers to effectively track the usage of mobile apps in terms of downloads, revenue
In the past few decades, the advancements in mobile technology has changed the way insurance providers operate. Owing to the convenience and portability offered by mobile apps of insurance service providers, they have gained popularity. From mobile insurance apps that allow consumers claim damages instantly to enterprise productivity apps that keep insurance agents connected to their offices round the clock. Mobile insurance apps are playing an important
