Enhancing CRM in Hospitality: Migration to Microsoft Dynamics 365 CE
Industry:
Hospitality
Region:
USA
Technology:
D365 tool, MS O365, Azure SQL, Power Platform, SSIS, Visual Studio, Ribbon Workbench
The Business Challenge
Our client is a renowned global hospitality leader, consisting of 1200 hotels across three continents. They encountered difficulties in effectively managing their legacy customer relationship management (CRM) system and faced obstacles in integrating data across critical business processes.
The Solution
- Facilitated the smooth migration of existing CRM functionalities to Dynamics 365 CE.
- Assisted the client in managing three instances of Dynamics 365 CE including Sales CRM, RFP CRM, and Global Sales.
- Implemented an Independent Software Vendor (ISV) solution to extend the capabilities of Dynamics 365 CE.
The Benefits
- Improved customer relationship management capabilities with the modernized CRM system.
- Streamlined integration across critical business processes enabling smooth data flow.
- Accurate and consistent data transfer from the legacy system due to an efficient data migration process.
