Provided Actionable Insights on Marketing Data with Power BI, Informatica, and Azure
Industry:
Manufacturing
Region:
USA
Technology:
Power BI, Azure, Informatica
About the Client
Our client is a globally renowned market leader in equipment manufacturing. The client’s marketing team faced a tough challenge in providing their chief of marketing officer with near real-time access to the customer data and reports to help them make well-informed decisions to propel their business.
The Solution
- Provisioned unified role-based access to avoid misinterpretation of data.
- Provided a multi-layered data visualization with Power BI dashboards.
The Benefit
- Easily execute campaigns to insights driven by the live data migrated from multiple systems.
- Made a near real-time data reporting and visualization possible with an integrated dashboard.
